Professional Certification in Product Management
SP Jain School of Global Management ranked #4 worldwide by Times Higher Education
Get professionally certified in Product Management from SP Jain Global & become a part of their global Alumni network. Product Management course involves 4 months of live rigorous training from SP Jain's top faculty across Australia, Dubai, & India, along with live sessions from top product leaders.
- Next Cohort starts 2 Mar, 2023
- Program Duration 4 months
- Learning Format Online Bootcamp
World’s #1 Online Bootcamp
Why Join this Program
SPJ GSM Academic Excellence
Product Management course from SP Jain Global School of Management ranked #4 in the world
Capstone & Case Studies
Learn via Case Studies & Capstone Projects on Facebook,Netflix,Tesla,Nike, Instagram
Live Industry Expert Sessions
Live Sessions by Top Product Experts from Amazon, Adobe, Microsoft, VMware for real life learning
Product Manager Toolkit
Learn top tools(JIRA, Mixpanel, Google Analytics & Balsamiq) used by PMs in day to day life
Program Overview
Professional Product Management Course by SP Jain School of Global Management prepares you to become a Product Manager via an exhaustive curriculum covering all aspects of product management. Product Management certification educates you on the latest industry trends, advancements & related industry applications from Top Product Experts via Live Sessions.
Key Features
- SP Jain Global School of Management certification.
- SP Jain Global Executive Alumni Membership.
- Hands-on Learning Experience by solving real-life product problems via projects on Facebook, Tesla, Instagram, Netflix & Nike
- Hands on learning via Case Studies and Assignments
Post Graduate Program Advantage
This Program is an all-encompassing Product Management Certification program in collaboration with SP Jain School of Global Management - leveraging SP Jain's academic excellence & product expertise from Amazon, Microsoft, Adobe & VMware
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Partnering with SP Jain Global
- Receive a SP Jain Global School of Management Certification with SP Jain Global Executive Alumni Status
- 10% Exclusive Alumni discount on SP Jain Global Executive Ed Programs
- Live classes by SP Jain Global faculty
Simplilearn's Bootcamp: 8x more effective way of learning
Simplilearn's Bootcamp: 8x more effective way of learning
- Hands-on, applied projects and online labs
- Live virtual classrooms with self-paced online videos
- 24/7 learning support and access to learner forums and community
- Masterclasses from university faculty and top industry leaders
Program Details
Dive deep into the different concepts of Product Management like Product Strategy, New Product Ideation and Development, Product Lifecycle Management, Design Thinking, UI/UX, and many more in this course.
Learning Path
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Get started with the Professional Certification in Product Management course with SP Jain and Simplilearn. Kickstart your professional Product Management career with a foundational class.
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Get an in depth insight to the day to day activities of a Product Manager and closely understand the critical aspects of Product Management
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In this session you will appreciate the purpose of your product and how to make decisions among disruptions and changing market conditions to keep the purpose anchored strong. Anchoring the product vision and goals in a straightforward manner helps ground the team throughout the journey. Keep in mind -great products are never static, you will need to continuously adapt your vision and strategy to meet the evolving needs of your users.
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Learn how to define and understand your key audiences and choose the most appropriate route(s) to market. Great product teams are those that put the user at the forefront of everything they do, while still being able to deliver the objectives and key results aligned on for their team. Do the right thing for your users and they will reward you with loyalty, engagement, and a roadmap to continued product success.
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Leverage qualitative and quantitative customer research to build user personas that enable you to put yourself in the shoes of your user. Advocate for them during ideation, prioritization, and whenever trade-offs must be made. Develop empathy by talking to actual customers and observing their pain points and needs. Create buyer personas, positioning, and messaging based on standard templates and frameworks
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Great product management demands a near-obsessive focus on end users and outcomes. Product-centric thinking has evolved the way we build in the digital world. It's shifted our focus from outputs to outcomes, from milestone obsession to user obsession. It should also change the way we define our vision, develop our people, define our success, and deliver on our goals which is addressed in this crucial topic
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Understand your product’s value proposition in the context of value to your users. It starts analyzing the user problem that you are trying to solve in comparison to the status quo. This opportunity statement is critical to guiding feature development as well as how your product will go to market. Bring a lean mindset to everything you do –get creative with how teams and resources deliver products.
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MVP development is the safest, low-cost, and low-risk approach to see if your idea is reasonable and actually solves issues it aims to. However, what is the minimum number of features? Create a Feature Priority Matrix that helps you validate features and define their priority in terms of three values: Impact, Risk, and Effort. Focus on the target audience needs and expectations regarding your product or service.
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Work out the optimal digital platform architecture and bring it to life. Enable efficient data exchanges and communication between all digital platform services. Manage your ecosystem with centralized control mechanisms and real-time visibility. Ride the network effect without worrying about degradation or downtime. Land in the cloud without technical debt by eliminating, automating, and consolidating.
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Companies need to develop and introduce new products faster to remain competitive in this fast-moving modern-day consumer market. Since faster product development and technology innovation are vital to a company’s success, rapid prototyping becomes the most crucial element of new product development. Rapid prototyping achieves Faster new product development. The prototype gives the end-user, client, customer, user participants hands-on user experience to get feedback
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Realizing your product’s purpose requires all products (and companies) follow a lifecycle across launch, growth, maturity, and decline. It’s not enough to just ship a product. Driving continual growth demands an agile product organization that constantly reacts to changing market demands and launches new products and features every quarter, month, or even every sprint.
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Systems thinking has been gaining significant interest lately as a comprehensive approach to introducing organizational change and development. Through systems thinking, a number of core concepts and practical tools can be applied to better understand the complexity of each product ecosystem. Organizational development is a critical and science-based process that helps organizations build their capacity to change and achieve greater effectiveness by developing, and reinforcing strategies
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A target market analysis is an assessment of how your product or service fits into a specific market and where it will gain the most traction with customers. Target market analyses help businesses establish strategies for effective marketing and sales techniques by Assessing the viability of a product or service, finding new markets and improving the business strategy In conjunction with the Business Model canvas it provides a platform for Innovation and creating enhanced value to the customer.
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We all understand the role that consumer behavior and emotions play in UI/UX design. However, in this piece, you will understand the impact of the human brain’s functioning on determining the effectiveness of a marketing strategy and how neuromarketing can help leverage research-based methods to elevate your UI/UX design process.
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Build on the strengths of your existing strategies and tactics to drive new growth, learn about product evolution and the impact of decisions on your product line. Conduct a road-mapping exercise for an innovative new product. Product prioritization is one of the most consistent challenges we see, especially with larger product teams. While there are numerous methodologies, it’s critical to define a framework that’s aligned to your team’s metrics and evaluate against this framework
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Get exposure to tools like JIRA, Mixpanel, Balsamiq, and Google Analytics which serve as building blocks for any Product Manager to assist them throughout the entire process of Product LifeCycle Development. Be it roadmapping and flowcharting a product’s development timeline and prototyping, to conducting user surveys, or to help analyze industry standards for product market fit, these tools serve as the best companion for any Product Manager to create a successful product.
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The Product Management Capstone project will give you an opportunity to apply the concepts and learning in the Certification Program in Product Management. Through dedicated guidance sessions from SP Jain faculty, you’ll learn how to solve real-world, industry-aligned case studies.
Electives:
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Attend this online interactive industry master class to gain insights about Product Management advancements from top Product Industry Experts
Skills Covered
- Product Strategy
- Product Market fit
- Product Ideation
- Rapid Prototyping
- Product Lifecycle Management
- Product Roadmapping and Prioritization
Tools Covered
Capstone Projects
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Project 1
Launching Facebook Lite
Meta has launched a Facebook Lite for geographical areas with limited connectivity and slower internet connections. Determine key metrics you would define to measure success
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Project 2
Netflix inactive users problem
Netflix in-active users are growing. Research-based project to identify core reasons for the same.
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Project 3
Tesla wants to sell more
Tesla wants to sell more and more electric cars, a project to identify its market size.
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Project 4
Instagram facing growth problem
Project to identify core problems in Instagram growth and come up with solutions to grow.
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Project 5
Nike leveraging technology for growth
Project to determine how Nike can grow its shoe business leveraging technology.
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Project 6
Instagram wants to improve its key features
Project to improve and innovate Instagram’s key features.
Disclaimer - The projects have been built leveraging real publicly available data-sets of the mentioned organizations.
Program Advisors and Trainers
Program Advisors
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CJ Meadows
Professor, Director, i2e – Innovation & Entrepreneurship Center HeadShe has designed and launched new innovation programs, including Design Thinking with ExperiencePoint + IDEO, Disruptive Innovation with Harvard Business Online, and startup360 with IBM Garage.
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Nicolas Hamelin
Adjunct Faculty at SPJ AustraliaA keen innovator and researcher with 10+ years of hands-on business development, management, and marketing experience. Highly-skilled researcher with experience securing grants and leading global research teams
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Nada Sayarh
Asst Professor in Marketing and Asst Dean SP Jain Global DubaiPassionate about bridging academia and the business world. Extensive experience in training, working with top managers and practice community development. Held several brand management positions in top blue chip companies
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Shirish Rangnekar
CEO at Planck EraSirish has deep expertise in business transformation roadmaps, strategic technology initiatives, program execution for large scale enterprise transformation.He is a Lean Six Sigma Black Belt and an Enterprise Agile consultant.
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Ramu Shankar Rao
Professor & Corporate TrainerMr. Ramu has over 28 years of experience with significant senior corporate management roles in Healthcare industry with giants like Medtronic and St Jude Medical.
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DR. Christopher Abraham
CEO & Head - Dubai campus and Sr. Vice President (Institutional Development)Dr. Abraham has three Post Graduate qualifications in HRM, Business Administration in Marketing Labor and Administrative Law and a PhD in Design Thinking and Innovation. He is a Certified Design Thinker from IDEO Stanford and is a Fellow of the Chartered Institute of Marketing FCIM UK
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Malthi Satish
Exec Ed Professor at SP Jain Global School of ManagementWith 22 years experience in Software Product Development and Management, Malthi Satish has built Global Enterprises, Platform and Consumer Tech products. She has built high performing distributed product teams from scratch. She is rated as one of the Top 100 PMs by The Product Folks
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Mahesh Rao
Exec Ed Professor at SP Jain Global School of ManagementMahesh has held CXO roles in 12 of 20 corporate years in B2C/B2B domains of FMCG/Food/Consumer Products in Middle-East/India, for blue-chip firms Heinz, Leo Burnett, M&C Saatchi, AATCO-Kerry, Godrej Boyce, and as CEO Switz (2014).
Program Trainers
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Namitha Vasudevan
Senior Product ManagerMicrosoft
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Sanjit Samanta
Senior Product ManagerAdobe
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Balaji Ramaswami
Senior Product ManagerAmazon
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Anirudh Sareen
Senior Product ManagerVMware
Batch Profile
Product Management course caters to working professionals of various industries & backgrounds; the diversity of our students adds richness to class discussions & interactions.
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The class consists of learners from excellent organizations and diverse industriesIndustryIT Services - 20% Computer Software - 20% Internet - 20% Financial Services - 10% Retail - 10% Banking - 20%Companies
Learner Reviews
Admission Details
Application Process
The application process consists of three simple steps. An offer of admission will be made to the selected candidates and accepted by the candidates by paying the admission fee.
Submit Application
Tell us a bit about yourself and why you want to do this program
Application Review
An admission panel will shortlist candidates based on their application
Admission
Selected candidates can begin the program within 1-2 weeks
Eligibility Criteria
For admission to this Post Graduate Program in Product Management, candidates should have:
Admission Fee & Financing
The admission fee for this PM course is $ 2,100. It covers applicable program charges and SP Jain Global Alumni Association membership.
Financing Options
We are dedicated to making our programs accessible. We are committed to helping you find a way to budget for this program and offer a variety of financing options to make it more economical.
Apply Now
Program Benefits
- Get certified in Product Management by SPJ GSM while working
- Masterclasses from Amazon, Microsoft, Adobe & VMware
- 14%YoY Growth In Product Management Jobs
- Rs.16.7L Average Annual Salary of Product Manager
- Training from top SP Jain Global faculties
Program Cohorts
Next Cohort
Other Cohorts
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Date
Time
Batch Type
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Program Induction
30 Mar, 2023
22:00 HKST
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Regular Classes
20 May, 2023 - 30 Nov, 2023
20:30 - 23:30 HKST
Weekend ( Sat - Sat )
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FAQs
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What is the admission process for this Professional Certification in Product Management course in partnership with SP Jain School of Global Management ?
The admission process for this Professional Certification in Product Management course consists of three easy steps:
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Interested candidates will need to apply by submitting the application form online
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Candidates will be shortlisted by an admission panel based on the application submitted
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Selected candidates will be awarded an offer of admission that they can accept by paying the program fee
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What are the eligibility criteria for this Professional Certification in Product Management course by SP Jain School of Global Management ?
For admission to this Professional Certification in Product Management course, candidates must possess the following criteria:
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2+ years of work experience in any field
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A bachelor's degree in any discipline
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Prior experience in Product Management is preferred but not mandatory
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Will financial aid be provided for this Professional Certification in Product Management course ?
To ensure money is not a limiting factor in learning, we offer various financing options to help make thi s Professional Certification in Product Management course financially manageable. For more details, please refer to our "Admissions Fee and Financing" section.
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What should I expect from the Professional Certification in Product Management course?
As a part of this Professional Certification in Product Management course , you will receive the following:
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Professional Certificate in Product Management by SP Jain
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SP Jain Executive Alumni status
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Live classes delivered by SP Jain faculty
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Lifetime access to all core elearning content created by Simplilearn
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What certificate will I receive?
Upon completion of this Certification Program in Product Management, you will be awarded a Professional Certificate in Product Management by SP Jain.
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Will any preparation material be provided as part of this Professional Certification in Product Management course to help me get started?
As soon as you make the payment for the program fee’s first installment, you will gain access to the program. The Professional Certification in Product Management course will have 40 hours hours of Live Virtual Classes by SP Jain top faculties.
- Disclaimer
- PMP, PMI, PMBOK, CAPM, PgMP, PfMP, ACP, PBA, RMP, SP, and OPM3 are registered marks of the Project Management Institute, Inc.